The goal of the Casper's Choice Awards is to identify the very best business in each category, according to a public vote. The process is 100% consumer-driven. We accept nominations from the public and include every nomination in the subsequent public vote. The only exceptions are if the business is not located in Casper or the immediate surrounding area, or if the business has closed.

The public is also encouraged to suggest new categories for future Casper's Choice Awards.