CHEYENNE, Wyo. (AP) — People looking for help dealing with school bullying now have an alternative to relying on school officials.

The founders of a program called Bullying Hurts have developed a link to their website where parents, victims and others can report a bullying problem.

Marvin Nash, of Cheyenne, describes it as a 911 for bullying.

Nash says the free reporting link seeks detailed information about the problem so that he can act as a go-between to help resolve the issue.

He says it's an expansion of a pilot bullying ombudsman program he had with the Cheyenne school district this winter.